https://www.bwisecommunications.com/new-blog daily 0.75 2026-03-31 https://www.bwisecommunications.com/new-blog/a-five-way-test-for-when-higher-education-leaders-should-speak monthly 0.5 2026-03-31 https://images.squarespace-cdn.com/content/v1/68e258dcd70ec067586e5028/946e5c58-2bf5-46c7-8fc0-16f727628753/Brande+Smith.jpg Words of the Wise - A Five-Way Test for When Higher Education Leaders Should Speak - “Sometimes silence is necessary, but so is honesty. The key is having the right people in the room to evaluate both.” Brande Smith, higher education attorney and chair of the higher education practice group at DownsAaron and former senior counsel at the University of Florida. https://images.squarespace-cdn.com/content/v1/68e258dcd70ec067586e5028/4cd2cb52-5491-4c25-9f68-220cdcbcdb0b/P.Weiler+headshot.2025.jpeg Words of the Wise - A Five-Way Test for When Higher Education Leaders Should Speak - “A good story is going to come out, and a good reporter is going to follow it to the end. It can be very disarming to go to a reporter and say, ‘Here is everything.’ Oftentimes, a communications leader is successful based on what didn’t happen.” Phil Weiler, immediate past vice president of marketing and communications at Washington State University https://images.squarespace-cdn.com/content/v1/68e258dcd70ec067586e5028/7f555bda-423d-4d10-a444-561e26d724d7/Randy+Goin+Headshot.jpeg Words of the Wise - A Five-Way Test for When Higher Education Leaders Should Speak - “There are ways to communicate beyond emails, press releases, texts and tweets. A little more retail communication – getting out on the road, having a clear message and talking with people directly – works. It helps people feel informed and heard, and it satisfies the two essential components of good communication: speaking and listening.” Randy Goin Jr., deputy chancellor at Pennsylvania’s State System of Higher Education . https://www.bwisecommunications.com/contact daily 0.75 2025-12-29 https://images.squarespace-cdn.com/content/v1/68e258dcd70ec067586e5028/4891a35a-0fc6-42dc-9124-0933ea8f7462/CWPPhotography-BrittanyWise-December2025-74.jpg https://www.bwisecommunications.com/home daily 1.0 2026-04-03 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618511387030-5LI1E5QMVTQ2RY9S00A4/20140228_Trade+151_0046+1.jpg Communications and Advisory Services | B.Wise Communications https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618511467879-K5J9BYNACHJVDV3BNSFU/Aro+Ha_0387+1.jpg Communications and Advisory Services | B.Wise Communications https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618511743693-J3A8OYH6X8C7RXNU5K0J/20140301_Trade+151_0124+1.jpg Communications and Advisory Services | B.Wise Communications https://images.squarespace-cdn.com/content/v1/68e258dcd70ec067586e5028/1767731760473-IDRMLU1B1GKTY0YUPMBW/unsplash-image-n4y3eiQSIoc.jpg https://images.squarespace-cdn.com/content/v1/68e258dcd70ec067586e5028/f0b86d96-217b-46e1-82ef-8cb1ec2a9f04/Headshot+3.JPG https://www.bwisecommunications.com/the-wise-higher-education-council daily 0.75 2026-02-07 https://www.bwisecommunications.com/communications-expertise-services daily 0.75 2026-04-03 https://images.squarespace-cdn.com/content/v1/68e258dcd70ec067586e5028/1767035459557-448LNUQOKOW5AW8F5JHM/unsplash-image-_L2fCpshB4s.jpg